The year 2019 marks the 16th anniversary of WordPress, from its foundation days in 2003…
Gone are the days when small business owners and entrepreneurs needed the help og professional wen developer to create or make slight modifications to their webpages and websites. Now with the help of WordPress, anyone can make changes or even develop their own website. WordPress is a dream come true for web developers and small business owners.
WordPress is known to be a best tool for blogging. However after its immense growth over the years it is best to call it as a Content Management System (CMS).Interactive and innovative websites can be created on this platform known as WordPress. According to the latest research, ten million people all over the world use WordPress as the first preference in order to create webpages. Multiple reasons are there which make perfect sense of why WordPress has become very popular throughout the recent years. In this article you will learn that why WordPress is perfect choice especially for small business.
The survival among today’s tough business challenges can be very difficult. A large number of small business owners and entrepreneurs find it very difficult to develop or maintain their business website. This is where the WordPress.com steps in. You can not only develop and create your websites but also manage the outlook and designs of your site without needing the help of a third party i.e. a web developer.
Despite being an open-source development tool, WordPress still manage to supply plenty of customization options and security with the help of a large number of plugins available in the market. Beside these, other free and premium tools are also available which uncover the power of WordPress for the growth of you small business. You don’t need the help of a professional to develop your webpage on the WordPress however the options are still available online on the websites like freelancer and upwork where you can fine WordPress professionals at affordable rates if you want to create something extraordinary.
Below are some points which prove that why WordPress is ideal for the growth of small business.
1. It is entirely FREE!
Oh yes you are hearing it Right! WordPress in totally free. It can be downloaded for free and can be installed on your website or local sandbox environment with so much comfort and can do whatever you like on it. Because of owning a small business you don’t want to increase your upfront cost. That is why you’ll be looing the options available for free or small cost. WordPress have earned its respect in the market because it helps you save a lot of money as well as time.
2. Rapid and Easy Setup
This is another big reason for why WordPress should be preferred in small business because it can be installed with one click. It does not require any professional skills and it is not necessary for you to be an expert with servers and hosting websites etc. With the help of hosting plans from Cloudways and Bluehost, you simply select the WordPress option when setting up your account and they install it for you. While if you choose hosting plans from Flywheel and WP engine you don’t have to do anything at all. It is already installed in them. They take care of the installation process while you get the time to focus on your business without worrying about the server.
After the installation is completed you get to see a large number of options and functions which helps to develop your website. It’s clear and easy to understand dashboard makes it very easy even for a very new users.
3. Open Source Development Platform
It is called open source development Platform because it can be downloaded by anyone and use the codes available in the WordPress Codex to add options and functions in their website. If you are progressive users then you can reprocess these codes also. This makes WordPress the best choice for small business owners. It can be handled by their own without spending a dime.
4. User-Friendly Interface
Fundamentally, the purpose of creating WordPress was to make it easy to to use for professional as well as non-professional people. That makes it extremely demanded all over the world. Additional fact that makes it very popular is that it is very user friendly. It easily allows people to produce pages, posts, menus, forms, videos, images etc.
5. Highly Active Online Support
As discussed earlier WordPress is a powerful online web developing tool.it has a large number of users all over the world. It is best known for its very efficient and powerful online support system. As the number of active users is in millions, a large number of discussions forums, talented and skilled team of developers, and a wide community helps you to figure out the solutions t your problem. Other than this a large number of blogs related to WordPress can also be found online. Someone definitely knows how to fix your problem in no time. This makes WordPress perfect for non-technical people for small businesses.
6. Wide Variety of Themes
What is the first thing that comes into your mind when you think of creating a webpage? A beautiful and catchy design of course. A perfect design can cost you too much but with WordPress all your problems are solved. WordPress provides you a pre designed themes and designs. A lot of free themes are available on WordPress which can be selected as your website requirement. Beside all this premium and custom made designs can also be selected and created.
7. Large Number of Plugins for different functions
To add some functions and features to your website. You require different plugins. WordPress plugins are freely available or with little fees all over the web. Just like the themes, Plugins are also pre developed and saved as well as custom designed premium plugins. Plugins are very easy to use and install and they help to add different functions and features to your website.
8. SEO Optimization
Search Engine Optimization is very necessary if you own a website. Now a days every website is created by keeping SEO in mind. This problem is solved by the WordPress. The websites which are developed on the WordPress are SEO optimized by default. The reason is that the structure they follow are highly recognized and approved by the search engines. Beside these a large number of plugins are also present to help and guide you to optimize your website additionally for better ranking on the web.
9. Extremely Approachable Designs
The demand of having a cellphone friendly website can easily be satisfied with the help of WordPress. Quick response is something which every business owner and entrepreneur needs. This is not only required for the websites but also for the emails and templates. The majority of themes available on the WordPress are designed in such a way that they are fully compatible with the mobile phones and tabs. If your site is not looking perfect on the mobile then plugins are also available for mobile site optimization.
10. Security and Reliability
As it is a known Fact that the WordPress is highly reliable Content Management System and web Development Tool. When it comes to providing the Security, WordPress tops the list. Regular updates are released to make the web environment very safe for your website content. However there are number of ways by which the security can be increased. This can be done by taking basic precautions and installing relevant plugins. Number of blogs are available online which gives complete information and guide about WordPress Security.